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A1: Holiday influencers activation

Client: A1

Year: 2019

Every year together with A1 we create holiday surprises for the influencers. Instead of just sending a new year’s gift we wanted to bring the holiday magic to their homes directly. For this reason we hired a choir quartet for the role of Christmas carols which visited the homes of 10 influencers, sang a holiday song a presented the influencers with a gift from A1. The influencers really enjoyed the surprise and each of them shared a short video with the Christmas carols on Instagram story.

17/01/2020

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