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A1: Game fest activation

Client: A1

Year: 2019

During the biggest gaming event in our country, A1 Game Fest 2019 that was held at Cineplexx on December 14th and 15th, we created super activation for everyone present at the event.

To animate and reward the attendees, we created an online quiz application where event attendees had the opportunity to show their gaming knowledge and win some of the prizes. The online quiz displayed 10 questions to everyone who registered to participate and during the quiz every participant could check his current position on the chart.

Additionally, during the two-day event, the participants could check the agenda on the app and follow the live gallery with photos and videos shared on social media under the hashtag #a1gamefest.

The quiz was held twice a day (4 times during the whole event) and more than 800 people participated. The quiz winners won 4 A1 Alpha smartphones, 4 laser keyboards and 4 Sony Wireless headphones.

 

13/01/2020

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